Monday, November 15, 2010

Hair Grows Like Weeds

In my advertising class at Red River College, I created a campaign for a local client, Berns & Black Salon & Spa. My target audience is female RRC students who want to look good, but can't afford to get their hair cut and styled often because of tight finances. Since I fit into this target audience, I developed a campaign that would attract me to the salon. Out came my "Hair Grows Like Weeds" campaign. Here are some of the creative pieces included in my campaign. Oh and thanks to my gorgeous models, Melissa and Jenn. You were fantastic!



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