Recruiting: An Excellent Option!

I’m nearing the end of my time in Red River College’s Creative Communications program. With this comes thoughts of employment and hopes that I find somewhere enjoyable to work.

It also means I am sent on two work placements as a communications intern. This month I had the pleasure of being situated at an accounting recruiting firm, Mercer Bradley Inc. The company`s Winnipeg office is located in the Canwest Global building, downtown. Being placed on the 18th floor in an office with a window overlooking Portage and Main is in itself a giant step for a girl who grew up on a farm in rural Manitoba.

When I first heard about Mercer Bradley Inc., I have to admit I knew nothing about the corporation. But the opportunity to help a business with their social media and marketing interested me and I jumped at the chance!

The first day I had to hang my head in shame as I asked the Practice Leader, Angela Chambers, what exactly she did at Mercer Bradley. She explained it to me perfectly, “Mercer Bradley takes on the role of the real estate agent, but within job placement.” Just as real estate agents find potential house buyers for a client selling a house, Mercer Bradley Inc. finds potential candidates for their client looking to hire.

My experience working at Mercer Bradley Inc. has been an exciting and unexpected one. As a college student already on the hunt for a job, I am intrigued learning about recruiting companies. The idea of a company being the middle man within the job hunt, striving to benefit both parties is neat and efficient. Mercer Bradley Inc. specializes in placing accounting and finance professionals, but there are many recruiting opportunities in different professions.

I am fascinated because this experience came to me at a suitable time. First off, like I said I am in the process of job hunting and this experience has opened my eyes to what kind of help is out there for college graduates like me. Second, I have been situated in a field I believe I would excel in.

After interning at a recruitment office I have seen where a career in human resources could take me. This experience has encouraged me to use my local recruiting agency, the Employment Services office in Red River College. As a student, I may as well take advantage of these services and I encourage my peers to do the same!

Now I Understand

For the past week I've been intrigued with a very popular personality test, the Temperament Character Intelligence Test by David Keirsey.

I have done so many personality quizzes in my life, but often they have answers that can be said about anyone. This is by far the most accurate personality test I have ever done. The testing is very intense, with 70 questions to answer. It then tells you which temperament you are, and even more specific which of the four types within each temperament you are.

After you find out which temperament you are, you can read all about yourself. The book , "Please Understand Me" goes into details on everything from your most likely parenting traits, the ways you deal with stress, best job fits, and even mating compatibility (arguing patterns, etc).

My boyfriend and I each did the test. I was declared an Idealist, more specifically a Teacher. Wes was diagnosed (yes I sound medical) a Guardian, more specifically a tie between an Inspector and Protector.

Even though the test doesn't say we're the most compatible pair, it helped us understand each other's patterns, such as our romance and time management habits. I was amazed at how accurate the test was. Many are doubtful of how accurate the test is, but it fits my boyfriend and I to a "T".

I suggest you try it out, and see for yourself! But obviously take the compatibility tests with a grain of salt! (Aka. Don't dump your partner because you don't fit in the most compatible pair section, unless it's a coverup for the real reason you've been wanting to break up) !

Bud Light. Just Right.

Yesterday I watched the Cannes Lions ad winners at the Winnipeg Art Gallery. I was impressed with the incredible display of creativity like usual. I didn't laugh as loud as last year but there were more well done serious ads and PSAs this year.

I do enjoy watching serious ones if they make you think or make you emotional. Many of them this year tugged on my heart strings and made me think again about certain issues. I was ecstatic to see the Canadian Cancer Society's Fight Back campaign in the winners because it is one of my favourites. Beware if you watch it though because it is very emotional and heart wrenching.

On to a lighter note! Bud Light had some really funny ads on the winning list! This campaign promotes their beer as "not too heavy and not too light...just right!" This one is my favourite of the campaign and I don't think it was a winner at the Cannes but it is hilarious! Check it out! And if you have time check out the rest of the campaign on YouTube!

A Walk On the Waterfront

This fall I designed a calendar in my desktop publishing class. My theme was a walk in the Exchange District, but more specifically, on the Waterfront. I had fun shooting photos in the Exchange and thought I would post some of them on my blog!

Hair Grows Like Weeds

In my advertising class at Red River College, I created a campaign for a local client, Berns & Black Salon & Spa. My target audience is female RRC students who want to look good, but can't afford to get their hair cut and styled often because of tight finances. Since I fit into this target audience, I developed a campaign that would attract me to the salon. Out came my "Hair Grows Like Weeds" campaign. Here are some of the creative pieces included in my campaign. Oh and thanks to my gorgeous models, Melissa and Jenn. You were fantastic!

Kleenex Launches Cute PR Campaign

I am really excited to write this post on Kleenex's latest crack at public relations and their newest brand image. I saw Kleenex's new ad campaign on TV tonight. Take a look:



The "Softness Worth Sharing" campaign is really cool because it encourages you to go to the Kleenex website and send a specially designed Kleenex box to anyone across North America! FOR FREE! It's a "pass-it-along" campaign where you can trace how far the chain reaches.

Last night I sent a cute Kleenex box to my mom! And hopefully she'll follow suit and send one to someone else and so on... it's a cute idea, and 623841 packs have already been sent across North America! I love this sort of thing so I am excited to tell all my friends and watch the chain grow!

This publicity stunt is a great idea by Kleenex, and it definitely positions their newer brand image in consumers' minds. It makes me feel that Kleenex cares about relationships and spreading friendship this holiday season. After seeing this campaign, I feel Kleenex is "cute","caring" and "fun", oh and it makes me feel sentimental sending a surprise to my mom! I can't wait to hear her reaction!

Way to get the public involved, Kleenex!!

Standing Strong & True

Since today is Remembrance Day, I decided to post this video of a song called "Standing Strong & True." It features cameos from many great Canadian country artists, and it is a wonderful song. It's the perfect way to think about our Canadian soldiers right now and those who fought for our country years ago.